Insurance Company Ads May Help Policyholders Recover

August 21, 2009
By Chris Faiella on August 21, 2009 9:45 PM |
In my earlier post, Policyholders, Don't Believ the Hype, You Are Not Friends I suggested that policyholders hold onto the promotional material used to sell the policy they purchase.  Insurance policyholder attorneys know from experience that the ads, and promises of the sale don't meet the reality of the insurance policy contract.  Recently I read a really excellent post, March Madness Makes It "Official": State Farm Embraces the Reasonable Expectations Doctrine and Rejects Linguistic Literalism by Jeffery Stemple. This blog addresses a recent series of ads by State Farm called the "Something's Missing" series.  These ads will, as Stemple suggests, help policyholders obtain the benefits they thought they had purchased.